Sponsors of the Ice Hockey World Championship are increasing pressure on the International Ice Hockey Federation (IIHF) regarding the potential return of Russia to the tournament, according to a report by the Associated Press on November 4, 2026.
Major sponsors, including Czech car manufacturer Skoda, have reportedly expressed concerns over Russia's participation following the country's suspension from international competition. The IIHF has not yet announced a decision on Russia's reinstatement for upcoming championships.
